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Chances are if you use the internet at all in your life, you've heard of the social networking giant Facebook. With over 500 million active users (50% of whom log in daily), Facebook is the second most visited website on the internet, only falling behind Google. Traditionally Facebook has been a place for users to connect with friends and share pictures/information about their lives, but more and more businesses are realising the massive potential of getting their brand name out there on Facebook. Big brands such as Starbucks, Coca-Cola and even Skittles were some of the first to get on the Facebook bandwagon, and the sheer number of Facebook users connected to them show this. Keep Reading
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These days it doesn't particularly matter what sort of a business you run or service you provide - customers will expect some form of online presence. If you don't provide it, chances are you are missing out on potential customers. More and more customers are searching for services and businesses online as oppose to using a traditional means such as a phone book. Keep Reading
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Online Retailer is nothing less than the e-retailing industry's premier learning event of the year. Online Retailer is a four-day blizzard of new ideas, problem-solving solutions, career networking, cost-saving resources and quality learning. It's the most comprehensive curriculum on online and multichannel retailing in Asia Pacific, and it's one of the world's largest e-commerce and digital marketing events for retailers. Keep Reading
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With so many services requiring passwords (especially online), it is more important than ever to have strong passwords to keep your important information safe. Think to yourself – if someone gained access to your password protected services what could they do? The answer for many is that it could be devastating to both your business and finances. Having a strong password is one simple way to prevent this problem.
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Social networking is one of the biggest trends on the internet, with millions of users accessing their preferred social networking website every day of the year. Social networking gives casual internet users the ability to have their own page on the internet without the technical know-how, which is why they are growing so quickly as more and more people discover how easy it is to have a presence on the web.
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Some time during December of 2009 Chinese hackers made attacks on Google and other large internet based companies, in a bid to gain information on the accounts of prominent human rights activists. These attacks were made as an assault on Google and it’s movement to free china of it’s censorship laws. Though this issue doesn’t relate to the everyday person, what does relate is the way in which the hackers were able to get the information. Keep Reading
Wednesday, February 10, 2010 -
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Briefly mentioned in our previous post, contextual linking is a great way to improve your blog’s rankings in SEO. Now, it’s common knowledge that links coming into your site hold a lot more weight then having links going through it’s own domain. Therefore, we tend to spend our time trying to get external links back to us without really looking at the power of internal contextual linking. Keep Reading
Wednesday, February 10, 2010 -
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Search Engine Optimisation has become such a large part of having a website now, that there are many companies out there that do nothing but help you develop your SEO rankings. Your website is created of many different sections, each with different requirements for SEO. Your blog is a great way of keeping the information on your website fresh and constantly changing, and therefore, we bring you our top 5 tips for search engine optimisation of your blog. Keep Reading
Tuesday, February 09, 2010 -
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Different audiences find different things meaningful, and improving conversions on your website depends upon your understanding that there is no uniform way that people think and act, especially on the web. In this piece we’ll explore useful principles for connecting with audiences through copy as well as practical steps to better understand and act on your audience’s habits and practices. Keep Reading
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[an excerpt from Twitter Business http://business.twitter.com/twitter101/ ] Keep Reading
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